Archive for the ‘Selling with your Website’ Category

Website Gardening Techniques IV: eNewsletters

Friday, January 27th, 2012

One way to draw in and retain your web audience is to create an enewsletter. In an enewsletter, you can provide links back to your website for more detailed information. Newsletters keep your organization or business in your audience’s mind.

One way to draw in and retain your website audience is to create an enewsletter. In an enewsletter, you can provide links back to your website for more detailed information. Newsletters keep your organization or business in your audience’s mind. But how do you get people to subscribe?

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Website Gardening Techniques III: Tools for Engagement

Wednesday, December 28th, 2011

There’s an annoying piece of graffiti I see almost every day on my running route in Tremont. “Don’t believe the hype,” the graffiti says. So I start thinking, “What hype, which hype?” The graffiti annoys me because I do know that some hype is actually relevant hype; some hype is about new ideas or technologies [...]

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The Garden Approach to Website Management

Friday, September 23rd, 2011

With today’s technologies and expectations, you as business owner, content contributor, or marketer can have an expanded, active role in posting information on your website…

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Sept. 22 – “Let the Web Sell for You” – Presentation in Wickliffe

Thursday, September 15th, 2011

We are pleased to be part of the presentation “Web Marketing Basics (Let the Web Sell for You!)” Thursday, September 22nd at 11:30 in Wickliffe. Presenting on usability, professionalism and technical considerations.

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Google’s New Social Media Platform – Google+

Monday, July 18th, 2011

Head’s up, social media enthusiasts. In addition to the traditional social media capabilities, Google+ enables one to share richer content, schedules, Google docs, and more…

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Teamwork: Optimization in 2011

Saturday, June 11th, 2011

The web presence as a venue nurtured by a team seems to be a good model for success.

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Recap: Seven Tidbits from an EMarketing Techniques Workshop

Thursday, May 13th, 2010

Things we brought away from May 2010′s Lake Communicators eMarketing Workshop

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Social Media Norms–Promoting Your Business with Social Media

Wednesday, January 27th, 2010

Promoting your business in social media–what’s appropriate? Should you post resources on your ‘personal’ wall or business page’s wall? Is talking about business from your Facebook profile too pushy?

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Web Site Pet Peeves

Saturday, October 17th, 2009

This month we asked our staff for their pet peeves regarding Web sites they’ve visited. Here are some of their suggestions: Sometimes it is hard to figure out how to reach someone in a company, according to marketing manager Laura Freeman. Make sure your contact information is clearly visible. Put contact information on every page, [...]

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Web Sites That Work

Saturday, October 17th, 2009

How can your Web site build profits and increase productivity with limited resources?

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